Smarter Property Starts With Smarter Data
Turning thousands of data points into clear, confident decisions.
How we find the best suburbs to invest in
With over 15,000 suburbs across Australia, it’s impossible to rely on opinion, media trends, or guesswork to decide where to buy.
At Wellfound, we use a proprietary dataset and analysis model that helps us identify markets with the strongest mix of growth potential, rental performance, and risk stability, long before they appear on mainstream “hotspot” lists.
Our data engine combines more than 50+ metrics covering housing supply, demand, infrastructure, affordability, and demographic change, helping us see what others miss.
The Three Pillars of Market Analysis
We evaluate every market through a balanced lens of three key dimensions:
1. Capital Growth Potential
We measure how likely a suburb is to outperform the market over short and long-term hold periods.
This involves a detailed analysis of supply and demand dynamics — not just recent performance.
Core indicators include:
- Price growth projections
- Supply vs demand ratios (stock on market, days on market)
- Infrastructure pipeline and building approvals
- Owner–occupier ratios and socio-economic trends
- Market momentum relative to national cycles
We focus on growth corridors with sustainable drivers, not short-term spikes.
2. Cashflow Strength
A property isn’t an investment if it bleeds you dry.
We analyse the health of local rental markets to ensure the asset produces consistent, reliable income from day one.
Core indicators include:
- Gross rental yield and historical rent growth
- Vacancy rates and rental supply trends
- Tenant demand and search interest
- Economic diversity and employment base
- Future rental price projections
The goal: consistent income that supports the next move in your portfolio.
3. Market Stability & Risk Profile
We don’t chase returns at the expense of risk.
Each suburb is assessed for environmental, financial, and market resilience to reduce volatility and protect your downside.
Core indicators include:
- Flood, bushfire, and climate exposure
- Market liquidity (sales and rental volumes)
- Economic diversity and industry concentration
- Data reliability and forecast variance
- Insurance and holding-cost risk
We identify areas with growth and resilience, so you sleep better at night.
Why It Matters
Most investors make emotional or reactive decisions.
Our approach removes bias by grounding every recommendation in objective, comparable data.
By grounding every recommendation in measurable fundamentals, we’ve consistently outperformed the national average for property growth:
- Australia-wide median growth (past 18 months): +13.5% (CoreLogic, 2025)
- Wellfound portfolio average (based on recent client purchases): +30–35%
Our recent acquisitions have achieved above-market performance through data-led suburb selection and disciplined buying. We don’t chase hype or guess the next hotspot, we follow the numbers that tell us where the smart money’s moving next.
Ready to buy smarter?
Stop guessing and start investing with data that actually drives results. We’ll help you build a strategy, shortlist the right markets, and secure the property that moves you forward.